9 minPeloton´s 2021 business results & intensity of competitionPeloton became the connected fitness category queen in 2020. Now we look at their 2021 financial results & the competition they face.
8 minEmbracing the innovation flywheel: What your sport business can learn from Gympass & PlaytomicGympass & Playtomic are taking advantage of new technologies and the changes in market dynamics. What can your sport brand learn from them?
9 minA "go-to market strategy" framework: The Bigface Coffee business caseWe share the main the lessons from Jimmy Butler´s coffee brand go-to market strategy so you can develop your framework for your sport brand.
11 minFila vs Reebok & the state of the sports apparel industryWe analyze 6 opportunities for sportswear brands through the lens of Fila & Reebok; iconic brands challenging the status quo in a new normal