Peloton´s 2021 business results & intensity of competition
The Ballketing Sport Business Blog:
Learning from the best in the industry




- 7 min
Design your content strategy with this framework: The Rogue Fitness example


- 6 min
Use NoCode tools to design and launch your fitness app


- 9 min
Technogym vs Life Fitness: Fighting disruption in the fitness equipment industry


- 9 min
How can your fitness business recover from a post-pandemic world?


- 9 min
Peloton´s fantastic 2020 and five potential growth opportunities

- 8 min
Are Fitness Video Games the next frontier?


- 5 min
Marketing technology in Sport: Implementing a customer geolocation tool in the Fitness industry


- 5 min
How to expand your sport business internationally


- 5 min
Designing an omnichannel experience in the fitness industry


- 4 min
“Home Fitness” is here to stay: Is your business ready to embrace it?


- 8 min
Guide to apply "growth hacking" concepts to your fitness business


- 5 min
Lifetime value (LTV): The "one metric that matters" of your fitness business


- 4 min
Design a content marketing framework to scale your fitness business


- 2 min
Marketing ideas for gym owners


- 6 min
Marketing lessons I have learned while dealing with customers during the 1st month of Covid -19